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How do I change the date format in AMPscript?

AMPscript assumes all date datatype values use en-US or UTC formatting. You can output several different date and time formats with AMPscript, depending on your needs. We recommend using the Format() function for date and time formatting that requires a locale setting.

What can you do with AMPscript?

AMPscript is used to:

  • Personalize emails using subscriber or contact data.
  • Create complex, highly dynamic emails using conditional logic.
  • Clean and format data.
  • Add real-time information to emails such as date or time.
  • Track impressions.

How do you practice AMPscript?

AMPscript Exercises

  1. Launch the Trailhead Simulator.
  2. Click Exercise 1: Use AMPscript to Fix Capitalization, and then click Begin.
  3. From the Marketing Cloud Apps bar, click Content Builder and select Content Builder.
  4. Under Local Folders, click Simulator.
  5. Click the email named Welcome to Cloud Kicks.

What is AMPscript Salesforce?

AMPscript is a scripting language in Salesforce’s Marketing Cloud. This script can be implanted on landing pages, SMS messages, text emails, and HTML emails. You can also use it on push notifications which you can get from MobilePush. It can also interact with your data extensions.

Which category of functions should you use to retrieve text and images for your email messages?

AMPscript uses functions—an extremely large number of functions….AMPscript Functions.

AMPscript Function What It Does
Content Modify Marketing Cloud content, such as text and images in email messages.

Is AMPscript easy to learn?

Furthermore, AMPscript uses simple syntax and semantics, so is easy to learn and code. With that being said, you don’t need to be a developer to grasp it.

What is AMPscript similar to?

Comparison between AMPscript & SSJS

  • AMPscript – Proprietary scripting language of Salesforce Marketing Cloud.
  • SSJS – Similar to JavaScript but run within Salesforce Marketing Cloud environment.

How do you set variables in AMPscript?

Defining Variables

  1. 1 . Start your code with %%[ for the AMPscript block and add optional comments about the code using /* and */ .
  2. 2 . Declare the variables that you will be referencing in the message using the structure of VAR @createdname .
  3. 3 .
  4. 4 .

How do you use and in Excel?

The Excel AND function is a logical function used to require more than one condition at the same time. AND returns either TRUE or FALSE. To test if a number in A1 is greater than zero and less than 10, use =AND(A1>0,A1<10).

What does == mean in AMPscript?

equal to
The operands need to be the same type; for example, string, date, number or Boolean: Operator. Description. == is equal to.

What is AMPscript in Sfmc?

AMPscript is the proprietary scripting language within Salesforce Marketing Cloud/ExactTarget. It is used for dynamic content in emails, landing pages, SMS, and push messages. Some of my favorite things to do with AMPscript is personalize emails and create complex dynamic emails with conditional logic.

What is set in AMPscript?

The AMPscript The Set commands give the variables the value of the information taken from a column in the data extension associated with the send.